Japandi in Web Design
Referring to the fusion of Japanese and Scandinavian aesthetics, Japandi style brings the most sought-after elements of each culture together. While most commonly associated with interior design, Japandi-style websites are delivering great results thanks to their beautiful look and impressive functionality.
The Japandi aesthetic values minimalism, functionality and sustainability, built-on with layers of texture to prevent a look that’s too clinical. Japandi colour palettes, functionality and a focus on a clutter-free space can be produced both online and in homes.
Minimalism vs Japandi
The minimalist aesthetic in both homes and online has been popular for years, but the danger with this style is that the completed look can be a little cold, albeit functional. Japandi takes the best elements of minimalism and builds on these elements with warmer notes.
These small touches create a style that encompasses the best of both worlds. The result remains sleek, simple and functional, with touches of personality adding warmth and allure.
Prioritising Functionality
One of the key features of Japandi style is a focus on functionality and simplicity. Everything either in the home or online needs to have a purpose. Japandi interiors use functional pieces to create a space that is aesthetic yet purposeful. This is also the case with website design.
Crisp and clear functionality is key when it comes to a Japandi style website. While the aesthetics are part of the overall picture, it’s precise functionality and purposeful features that should be the starting point.
Adding Warmer Tones
Japandi style combines the best of both Japanese and Scandinavian colour palettes. The lighter colour scheme of Scandinavian style is beautifully contrasted by warmer Japanese tones. Brighter colours will keep your site looking sleek, while earthy tones or pastel colours can bring warmth and comfort to your online space.
Beauty in Imperfection
Another element of Japandi style is wabi-sabi, the concept of finding beauty in imperfection. Wabi-sabi can be used in website design to bring a humble yet sophisticated touch to your site. It’s often in the form of natural textures, a softer font or less curated images.
Implementing Japandi style into website design is highly effective, specifically when it comes to showcasing the services of creatives such as artists and photographers. The cool and minimalist foundation allows visuals to do the talking, while warmer tones help to display your own unique identity.
